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How Figma gets customers (1B ARR)

How Figma gets customers (1B ARR)

After a failed 20B sale to Adobe, they IPO'd for 60B and are STILL growing. Here's how...

Jul 6, 2026

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11 min read

How Cursor gets customers (3B ARR)

How Cursor gets customers (3B ARR)

A full breakdown of the 10 channels they mastered to become the fastest growing SaaS (ever)

Jun 7, 2026

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12 min read

The 2026 B2B Newsletter Playbook

The 2026 B2B Newsletter Playbook

7 formats that still win, mistakes that hurt reach and a 90-day reset plan

May 26, 2026

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1 min read

OpenAI bought a podcast (what you need to know)

OpenAI bought a podcast (what you need to know)

CMO Brief: when your CEO & board asks you about the TBPN acquisition

Apr 8, 2026

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4 min read

The 2026 LinkedIn Algorithm Playbook

The 2026 LinkedIn Algorithm Playbook

Full algorithm breakdown, formats that still win, mistakes that hurt reach and a 90-day reset plan

Mar 31, 2026

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3 min read

How Zapier Gets Customers

How Zapier Gets Customers

If you’re marketing a product with infinite use cases, a massive top of funnel, and no obvious starting point, this one’s for you.

Mar 17, 2026

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10 min read

How Jasper Gets Customers ($90M ARR)

How Jasper Gets Customers ($90M ARR)

If you’re a marketer working in a highly volatile industry OR want to know the future of content marketing, you’ll want to read this.

Jan 28, 2026

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10 min read

How Loop & Tie Gets Customers (+40% user growth YoY)

How Loop & Tie Gets Customers (+40% user growth YoY)

If you’re a marketer working against well-funded competitors OR work in a SaaS with strong seasonality, you’ll want to read this.

Jan 28, 2026

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9 min read

How Databox gets customers ($7.6M ARR)

How Databox gets customers ($7.6M ARR)

If you’re exhausted by corporate/commodity/copycat content, or a CMO wanting to produce the best content your industry has ever seen, you’ll want to read this.

Jan 28, 2026

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10 min read

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A behind-the-scenes breakdown of how SaaS companies actually acquire customers and scale revenue.

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