How does a 4-person marketing team get mistaken for a 100-person team?
Do more with less.
I sat down with Dan Slagen, CMO at Tomorrow.io, to chat about how his small team continues to punch above its weight, flying through Series A to Series E funding in only 4 years.
This also isn’t some blitz-scaling nonsense, either.
We discuss Tomorrow’s big ambitions, how they compete with billion-dollar companies like IBM and Accuweather, and how understanding the mind of a CEO can make you a better CMO.
What you’ll read here are words. Some Dan’s. Some Lindsay’s. Some mine.
— Brendan
Below, we’ll explore:
How Dan’s tight-knit relationship with Tomorrow.io’s CEO fuels company growth
How everything works backward from one goal on the marketing team
Thinking about company moments as marketing moments
What a great marketing leader looks like